Home' AME : AME Target Summer 2016 Contents 24 TARGET AME.ORG/TARGET
year university degree.
• People believe manufacturing contin-
ues to decline and, therefore, a career
in manufacturing is risky.
• Manufacturing is low-tech, dark, dirty
However, the reality is that skilled manu-
facturing technologists, especially those
that have passed an apprenticeship, are
extremely well trained, work in their area
of training and earn an income at least
comparable to university graduates.
For recruitment to succeed, reshoring’s
success must be publicly obvious so
that society, schools and students un-
derstand that manufacturing:
• Is returning.
• Is an excellent career choice.
• Has shifted largely to being modern
and high tech.
• Is growing.
• Pays well!
• “Eighty percent of associate’s
degree holders earn more than the
bachelor’s median income.”
• “Occupation, not degree level, deter-
mines salary.” (AP Carnevale, 2000)
The good news is that the rate of skilled
workforce certificate awards, e.g., via
the National Institute for Metalworking
Skills (NIMS) and Manufacturing Skills
Standards Council (MSSC), has been
rising more than 20 percent per year
over the last 10 years, but we still have
600,000 unfilled manufacturing jobs.
Many individuals and organizations are
working hard to help close the skills gap.
The way Glenn Marshall of AME sees it:
“Over the next decade, advanced tech-
nologies, major shifts in global demand
and greater emphasis on customization
will fundamentally redefine manufacturing
and create significant growth potential for
manufactures and the reshoring of jobs.”
Getting companies to directly participate
with education is a key precursor to im-
provement. In this light, AME is deploying
a North American initiative to Adopt-a -
School on National Manufacturing Day.
Ken McGuire with the MACWIC.org pro-
gram in Massachusetts points out: “The
experience some companies have had is
that an infusion of today’s best technolo-
gies along with its best youth brings a 30
percent or more increase in productivity.”
He is finding that, “The best and bright-
est students want to work in a vibrant,
robust, high-tech environment that stands
for something they believe in. Most
graduating students want the opportunity
to continue to learn the new technologies
as their career progresses. All these new
entrants to the workforce also want to
be engaged in improving the business in
meaningful ways for social good.” What
social good is more tangible than reshor-
ing 4 million manufacturing jobs?
The Reshoring Initiative offers a Skilled
Workforce Development Program that is
designed to change some of the misper-
ceptions about manufacturing and help
communities develop the skilled profes-
sionals needed to reshore manufacturing.
Walmart’s leading role in reshoring
Walmart has committed to purchase an
additional $250 billion of Made in USA
products over the 10 years ending in
January 2023. The Reshoring Initiative
has identified 46 companies that have
already brought back or started U.S.
production to sell into Walmart’s pro-
gram and have hired at least 6,038 U.S.
employees to do so. We anticipate that
Walmart’s program alone will result in
about 250,000 additional U.S . manufac-
turing jobs, about a 2 percent increase.
We recognize Walmart as the largest driv-
ing force in U.S. reshoring. To help them
succeed, the Reshoring Initiative recently
announced a program to help companies
manufacture more consumer products in
the U.S. The new program provides direct,
personal access to 35 manufacturing trade
associations, companies, banks, U.S.
Commerce Department offices and other
groups. Each group has assigned dedicat-
ed resources to help companies develop
and implement plans to produce or source
more domestically produced goods. AME
is participating as a resource for lean and
The Reshoring Support page on Walmart’s
JUMP (Jobs in U.S. Manufacturing Portal)
site links to the Reshoring Initiative’s Re-
sources for Retail Suppliers page, which
contains resources to facilitate and accel-
erate supplier efforts. Issues from product
selection to cost reduction and managing
the transition, as well as reshoring and
financing are included for large, small,
foreign and domestic companies.
The Reshoring Initiative seeks to expand
the scope and impact of the Resources
Harry Moser, left, AME’s Glenn Marshall, center, and Bill Baker, right, attended the 2015 Walmart
Summit in Bentonville. Walmart is recognized as one of the largest driving forces in U.S. reshoring.
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